Your global expansion project is expanding, and you are to develop a global franchise team and establish a presence in the countries. You invite all of the players to the headquarters in the United States for a big meeting to explain the project and get to know one another.

You are concerned with effective communication and need to address the following issues:

  • What are the implications of the cultural variables for your communication with the team representative from each country in the face-to-face meeting?
  • What are examples of barriers and biases in cross-cultural business communications that may impact the effectiveness of communication?
  • What are some of the issues you should be concerned about regarding verbal and nonverbal communication for this group to avoid misinterpretations and barriers to communication?

Unit 4 Assignment Grading Criteria

Maximum Points

Discuss the impact on communication in face to face settings.


Provide examples of barriers.


Describe the issues around verbal and nonverbal communication.


Organization: Assignment presents information logically and is clearly relevant to discussion topic.


Professional Language: Assignment contains accurate grammar, spelling, and/or punctuation with few or no errors.




For assistance with your assignment, please use your text, Web resources, and all course materials. Use up to 3 resources. Please use APA format when citing resources.

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